LikeCoin Weekly Progress Update 2020.03.30

Table of Contents

Excited to announce the partnership with VOCUS. Reveal Liker Land business model for major product upgrade.


Welcome to join our next meeting

Attendees

  • Chung, Michael, William, Tat, Edmond, Phoebe, Joshkiu, Aludirk, Kin, Daniel, David, Ching

Agenda

  • Weekly updates
  • AOB
LikeCoin Weekly Progress Update 2020.03.30
https://vocus.cc/vocus_story/5e7837c6fd897800014ec41e

Chung (Blockchain Developer)

LikeCoin chain stats on 2020.03.30 (vs. last report on 2020.03.23)

  • Number of Addresses: 8,683 (+384)
  • Number of Transactions: 163,915 (+13,365)
  • Number of Delegated Tokens: 252,790,000 (-630,000) LIKE, 76.59% of migrated tokens

(Data and chart are logged here)

LikeCoin Weekly Progress Update 2020.03.30
LikeCoin Weekly Progress Update 2020.03.30
LikeCoin Weekly Progress Update 2020.03.30

Previous week

  • Continous work on LikeCoin chain ISCN development
  • Discussion with Forbole on proof of existence with chain upgrade

This week

  • Development of ISCN on LikeCoin chain

Michael (Developer)

Previous week

  • Fixed UI review on monthly email report
  • Wrote Elastic stack deployment documentation and Kibana usage note
  • Added script for internal LikeCoin distribution report

This week

  • Deploy monthly email report which will be run in the start of April
  • Write documentation for Dataflow on GCP

William Chong (Full Stack Developer)

Previous week

  • Deployed change in paypal config
  • Investigate bounce and account paused issue with aws ses email service
  • Implemented cloudwatch for ses email bounce statistic
  • Migrated some of our email workload to sendgrid
  • Research and implement server-side analytics event of FPS/payme civic likers for civic liker funnel analysis, changed frontend to add uis/adv checking
  • Implement crisp data migration on like.co and server side functions
  • Minor fixes on like.co

This week

  • Deploy and monitor crisp changes
  • Deploy and monitor server side analytics event effect
  • Start working on liker land app referral function
  • Research into crisp on liker land app, liker land website and oice.com

Ng Wing Tat (David) (Front End Developer)

Previous week

  • Fixed share extension compatibility for some 3rd party apps such as Brave Browser & PayMe
  • Released new app version 0.16.0

— Brand new sign-in screen

— QR code scanner now supports JSON format

— User can now save web pages to bookmark list from Safari, Google Chrome and Brave Browser

— Users can now manage their follow preference

— Users can now manage their account settings

— Began working on statistics UI on the app with Storybook

This week

  • Continue to work on statistics UI on the app with API integration

JoshKIU (UX Designer)

Previous week

  • Decided the new road map of Liker Land with @ckxpress
  • Designed a subscription option page and notification feature of Liker Land app
  • Participated in the discussion for the design of super liker and share feature

This week

  • Following up with last week designs and discussion

Aludirk (System Architect)

Previous week

  • Proposed ISP #2
  • Worked on ISP #3
  • Discussed on LikeCoin chain upgrade issue

This week

  • Work on ISCN specs, schema & IPLD, ISP #3, #4
  • Keep to follow up the LikeCoin chain upgrade issue

Edmond Yu (Operations)

Statistics review

  • Civic Liker registration — historical weekly high

— Mainly due to correct advertising strategy

— CPA remain stable (~HKD 29) after ad budget +60%

  • Bottleneck:

— 50% registration in manual procedure (FPS,Payme)

— Ad strategy is need to be tuned

— observing the rise in CPA

— FB pixel and GA tracking to be improved

LikeCoin Weekly Progress Update 2020.03.30

Affinity group A/B test

  • Test failed (cannot pass learning period) on sports affinity group in FB AD A/B test due to not enough samples, not sure how large should the sample size be.

Social Media (by community helper Daisy

  • Facebook content theme for this sprint focus on Matters million dollar community campaign and one-click transfer function
  • Reach rate drop because most of them are link post which are not attractive enough.
  • Engagement rate maintain 6% as a lot of link forwarding work to Facebook group were done.
  • Telegram posting resumed.

Other performance index

  • Average daily active likers : ~1043 (+9%)
  • Average daily registration: ~306 Liker ID, keep horizontal. The boost of registration from Hong Kong mentioned last week is proven to be a spam, and the spammer was suppressed this week.
  • Weekly app downloads (iOS+Android): +280 units (last week 231)
  • LikeCoin button conversion rate: ~8.48%
  • Liker Land conversion funnel: ~2%

Previous week

  • Advertising and operation to boost Civic Liker intake
  • Matters (Medium campaign) and vocus.cc promotion
  • Completed a sketch and an article for Civic Media content marketing

This week

  • Execute advertising plan, solve the bottleneck to scale up
  • Plan for app download campaign
  • Prepare a season infographics report
  • Vocus partnership promotion
  • Migrate to Crisp
  • Content marketing and continue to reach out key influencers

Phoebe Poon (Business Development)

  • Prepared for the first draft of SIE fund proposal and revised after receiving comments from advisors and potential partners last week
  • Prepare for tomorrow’s online guest lecture for HKU MBA students
  • Gitcoin matching fund for public goods went live during the weekend. Please support us if you have a GitHub account. DAI preferred.

高重建 | kin ko (Product Manager)

  • High level design of Liker Land app feature and even more importantly, business model to sustain the organization. Need further fine-tuning before confirmation. Here’s a preview:
LikeCoin Weekly Progress Update 2020.03.30