Excited to announce the partnership with VOCUS. Reveal Liker Land business model for major product upgrade.
Welcome to join our next meeting
- 2020.04.06 6PM HKT at https://zoom.us/j/860776614
Attendees
- Chung, Michael, William, Tat, Edmond, Phoebe, Joshkiu, Aludirk, Kin, Daniel, David, Ching
Agenda
- Weekly updates
- AOB
Chung (Blockchain Developer)
LikeCoin chain stats on 2020.03.30 (vs. last report on 2020.03.23)
- Number of Addresses: 8,683 (+384)
- Number of Transactions: 163,915 (+13,365)
- Number of Delegated Tokens: 252,790,000 (-630,000) LIKE, 76.59% of migrated tokens
(Data and chart are logged here)
Previous week
- Continous work on LikeCoin chain ISCN development
- Discussion with Forbole on proof of existence with chain upgrade
This week
- Development of ISCN on LikeCoin chain
Michael (Developer)
Previous week
- Fixed UI review on monthly email report
- Wrote Elastic stack deployment documentation and Kibana usage note
- Added script for internal LikeCoin distribution report
This week
- Deploy monthly email report which will be run in the start of April
- Write documentation for Dataflow on GCP
William Chong (Full Stack Developer)
Previous week
- Deployed change in paypal config
- Investigate bounce and account paused issue with aws ses email service
- Implemented cloudwatch for ses email bounce statistic
- Migrated some of our email workload to sendgrid
- Research and implement server-side analytics event of FPS/payme civic likers for civic liker funnel analysis, changed frontend to add uis/adv checking
- Implement crisp data migration on like.co and server side functions
- Minor fixes on like.co
This week
- Deploy and monitor crisp changes
- Deploy and monitor server side analytics event effect
- Start working on liker land app referral function
- Research into crisp on liker land app, liker land website and oice.com
Ng Wing Tat (David) (Front End Developer)
Previous week
- Fixed share extension compatibility for some 3rd party apps such as Brave Browser & PayMe
- Released new app version 0.16.0
— Brand new sign-in screen
— QR code scanner now supports JSON format
— User can now save web pages to bookmark list from Safari, Google Chrome and Brave Browser
— Users can now manage their follow preference
— Users can now manage their account settings
— Began working on statistics UI on the app with Storybook
This week
- Continue to work on statistics UI on the app with API integration
JoshKIU (UX Designer)
Previous week
- Decided the new road map of Liker Land with @ckxpress
- Designed a subscription option page and notification feature of Liker Land app
- Participated in the discussion for the design of super liker and share feature
This week
- Following up with last week designs and discussion
Aludirk (System Architect)
Previous week
- Proposed ISP #2
- Worked on ISP #3
- Discussed on LikeCoin chain upgrade issue
This week
- Work on ISCN specs, schema & IPLD, ISP #3, #4
- Keep to follow up the LikeCoin chain upgrade issue
Edmond Yu (Operations)
Statistics review
- Civic Liker registration — historical weekly high
— Mainly due to correct advertising strategy
— CPA remain stable (~HKD 29) after ad budget +60%
- Bottleneck:
— 50% registration in manual procedure (FPS,Payme)
— Ad strategy is need to be tuned
— observing the rise in CPA
— FB pixel and GA tracking to be improved
Affinity group A/B test
- Test failed (cannot pass learning period) on sports affinity group in FB AD A/B test due to not enough samples, not sure how large should the sample size be.
Social Media (by community helper Daisy
- Facebook content theme for this sprint focus on Matters million dollar community campaign and one-click transfer function
- Reach rate drop because most of them are link post which are not attractive enough.
- Engagement rate maintain 6% as a lot of link forwarding work to Facebook group were done.
- Telegram posting resumed.
Other performance index
- Average daily active likers : ~1043 (+9%)
- Average daily registration: ~306 Liker ID, keep horizontal. The boost of registration from Hong Kong mentioned last week is proven to be a spam, and the spammer was suppressed this week.
- Weekly app downloads (iOS+Android)： +280 units (last week 231)
- LikeCoin button conversion rate: ~8.48%
- Liker Land conversion funnel: ~2%
Previous week
- Advertising and operation to boost Civic Liker intake
- Matters (Medium campaign) and vocus.cc promotion
- Completed a sketch and an article for Civic Media content marketing
This week
- Execute advertising plan, solve the bottleneck to scale up
- Plan for app download campaign
- Prepare a season infographics report
- Vocus partnership promotion
- Migrate to Crisp
- Content marketing and continue to reach out key influencers
Phoebe Poon (Business Development)
- Prepared for the first draft of SIE fund proposal and revised after receiving comments from advisors and potential partners last week
- Prepare for tomorrow’s online guest lecture for HKU MBA students
- Gitcoin matching fund for public goods went live during the weekend. Please support us if you have a GitHub account. DAI preferred.
高重建 | kin ko (Product Manager)
- High level design of Liker Land app feature and even more importantly, business model to sustain the organization. Need further fine-tuning before confirmation. Here’s a preview:
- Posted an article re liquid democracy rationale, titled 與唐鳳談流動民主